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August 23, 2022

Programmatic Mobile Ad Platforms: What They Do and How They Work

Programmatic mobile ad platforms are a growing market in the advertising space across industries. With more oversight on campaigns and the ability to quickly pivot advertising, many businesses are beginning to see the value in investing in technology for a...

August 23, 2022

Cloud-Managed Digital Signage: Attract More Qualified Leads

Cloud-managed digital signage delivers devices that increase conversions in advertising and further monetize service offerings. If your business is looking for ways to get more out of advertising, boost revenue, and improve customer experience, it may be a critical next...

July 27, 2022

Fleet Telematics Devices: Top Fleet Management Telematics Solutions

Fleet telematics devices enhance customer experiences and create opportunities for massive growth for businesses. With the help of smart features, drivers and passengers can have a better experience in their vehicle, through easy navigation, safety and security tools, entertainment options,...

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July 12, 2022

Hospitality Management Platform: Hospitality Solutions Features

More and more hotels are turning to a hospitality management platform to improve processes and customer satisfaction. There are so many opportunities to interact, advertise, and upsell with interactive devices. Whether you oversee hotels, vacation homes, or rentals, the right...

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June 30, 2022

Self-Service Display Advertising: Why Self-Service Advertising Works

Self-service display advertising is a strategy that’s growing in popularity among media buyers. It leverages connected devices to engage with audiences, providing customized experiences, valuable tools, and meaningful messages that encourage additional brand interaction and upsell opportunities. There are several...

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March 2, 2022

Digital Signage Software Companies: Best Digital Signage Systems

Digital signage software companies build technology solutions that solve common business issues for numerous industries. Whether your business hopes to optimize media buys, improve user experiences for customers, or boost the productivity of team members through time-saving tech, there are...

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January 27, 2022

Digital Advertising Screen Software: Leveling Up Marketing Capabilities

Digital advertising screen software provides a platform to customize and optimize your marketing opportunities. With the help of digital display software, businesses provide an integrated mobility platform that improves customer experiences and grabs the attention of users for lucrative...

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December 20, 2021

Integrated Mobility Service Platform: Mobile CMS Architecture

An integrated mobility service platform is designed to enhance customer experiences in planes, trains, and automobiles. With the right technology, businesses can access seamless asset tracking and telematics, simple monetization through digital-out-of-home media (DOOH media), and infotainment. Edison Interactive specializes...

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October 28, 2021

Digital Out-of-Home Advertising Statistics & Trends

Digital-out-of-home advertising trends are constantly changing and evolving. With the swift rise of digital-out-of-home media, businesses see an opportunity to transform their targeted marketing strategies in 2021 and 2022. There are several reasons DOOH is experiencing growth within the out-of-home...

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October 28, 2021

What Does DOOH Mean: Digital Out-of-Home Definition

DOOH Definition: What Does DOOH Mean?  With the growing interest in digital outdoor advertising, more companies are discovering the DOOH definition – and learning how this media form delivers value to marketers everywhere. So, what does DOOH mean? DOOH stands...

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